Matcha, made from pulverized green tea leaves, has plenty of surprising, scientifically-backed beauty benefits—including healthier hair and more radiant skin.
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Yes, the popularity of matcha is still going strong. On Tiktok, the hashtag #matcha has amassed over 160 million views, with influencers proclaiming the many virtues of swapping their morning coffee for the pulverized green tea drink. Former Victoria’s Secret model Sanne Vloet has even launched her own matcha brand.
The buzz around matcha is easy to understand: Though it contains caffeine, it also contains the relaxing amino acid L-theanine, meaning it has the ability to boost energy without causing jitters or spiking cortisol. Plus, it contains polyphenols—exceptionally powerful antioxidants—as well vitamin C and chlorophyll. “Matcha contains high amounts of substances with antioxidant and anti-inflammatory effects,” explains a recent scientific review. “It has promising potential health benefits, mainly through a high concentration of catechins. With regular consumption, it may support the body’s efforts to maintain health and prevent disease.”
