You may recognize Proven Skincare from “Shark Tank.” While they didn’t make a deal with the sharks, they did have a pretty impressive spiel. Their pitch? Transform the skin-care industry by using AI to create unique formulations for each of their customers. According to the founder of Proven, Ming Zhao, she wants to “change the skin-care industry, once and for all.”
Proven has a proprietary AI-powered algorithm that analyzes 47 factors that affect a person’s skin – from humidity levels to water hardness, stress to sensitivity. The program then recommends three products, formulated specifically for you. It sounds like a dream: using AI to solve the skin woes of people everywhere.
We wanted to put Proven’s Personalized Skin-Care System ($200) to the test: would it actually be able to tackle each of my skin’s unique issues? Would the AI-generated formulation actually reflect the issues I’d like to tackle? And after weeks of using it, would I actually see a difference? Keep reading for all of my thoughts.
