Makeup artists for politicians weigh in on the divisive TikTok trend. --- Do conservative women really put on makeup the way their critics on TikTok say? Makeup artists for politicians and women of all ideologies have thoughts.If you’ve been on TikTok [...]

From bold eyeshadow to '60s-inspired hair, bookmark these trends for when the fall season comes around --- The best fall 2025 beauty trends are anything but mundane. From tousled, sky-high hair to '90s-inspired cool-toned shadow, the upcoming season is all about [...]

Fluffy nails are the latest trend to go viral on TikTok. Here's how to get in on the controversial style. --- Instagram/@basecoatstoriesThe manicure world is no stranger to avant-garde statements, from holographic chrome to eccentric 3D nail art. But the latest [...]

.disclaimer{width:90%;margin-bottom:1rem}.disclaimer__lines{width:100%;margin:0 auto;border-bottom:1px solid #999;padding:0;max-width:150px}.disclaimer__copy{width:100%;max-width:355px;font-family:Brown Regular,sans-serif;font-size:.9rem;font-weight:300;line-height:1.3em;color:#333;padding:0 0 .4rem;margin:1rem auto;text-align:center} All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. A pattern is unfolding when it comes to the nail trends that [...]

Nail lovers know that manicures typically fall into one of two categories: minimalist or maximalist. Maximalists have conversation starters like coquette nails and "junk" nails; minimalists have classics like french tips and "rich girl" nails. It's rare that we [...]

It’s not your imagination—a restless night really does change how your skin looks. --- Every single one of us at Allure takes massive pride in their skin care routine. You’d have to pry our overnight masks and eye creams out of [...]

A few months ago, someone I hang out with regularly made a passing comment that they had never seen my hair in a ponytail. I normally see this person in "going out" settings, so it made sense - usually [...]

Good old hand cream looks like child's play. --- My fixation with my hands kicked off a few months back, after an eczema flare-up on my knuckles. The itchy, scaly rash was probably caused by excessive hand-washing and inadequate moisturizing afterward—I’m [...]

Early mornings are no match for these 24K gold lifesavers. --- When it comes to self-care, is there anything more luxurious than popping on a pair of eye patches while enjoying your rent for the night? Not only do under-eye masks [...]

The hydrating-formula saved our chronically dry lips. --- Most days, my handbag feels quite heavy, but not because of the thick, encased MacBook Pro I lug around for work. Instead, it’s because of a medium-sized pouch housing 20 different lip balms, [...]